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Creating a successful food business takes more than just good recipes.  In addition to making a great product, you also have to build a strong brand, engage with your customers, and grow sales.   Learn more about the different components of small food business ownership.

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July 6, 2017

Guest Post – How To Build A Strong Relationship With Your Distributor

Many food businesses make the mistake of looking at their grocery store distributor as another employee. After all, distributors are technically working to make you money, so it’s easy to see why they inadvertently make this mistake. But, distributors should be seen as partners to your business, not employees. Together, you can work to bring…

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June 29, 2017

How To Price Your Food Products (New e-Book)

There is, without a doubt, one category of question I get asked about more than any other and that has to do with how to price your food products. The reality is that there are so many factors that go into pricing that it’s hard to sum up in just one article here or in…

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June 26, 2017

Collecting Market Research When You Have No Budget

You know that it’s important to understand what you can about your target consumer. The large companies dedicate millions of dollars to market research but that’s just not an option for companies like ours. That doesn’t mean market research is still impossible to do though. In this podcast I share some ideas on ways you…

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June 23, 2017

5 Things To Consider When Naming Your Small Business

For those who are just starting your business, the process of crafting the right name for your business can be a fun, creative exercise.   Some go into their new venture with a name already in mind, while others invite friends and family over for a big brainstorming session in order to find that one word…

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