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Fresh from the Knowledge Pantry

Creating a successful food business takes more than just good recipes.  In addition to making a great product, you also have to build a strong brand, engage with your customers, and grow sales.   Learn more about the different components of small food business ownership.

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Business Planning:

December 19, 2014

Upcoming Food Business Webinars

With the year drawing to a close, it’s time to update our webinar calendar for first quarter 2015.   Remember, there are a limited number of seats in these webinars so if any of these look interesting to you, be sure to sign up soon.  As a further reminder, if you’re an e-newsletter subscriber, you…

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December 1, 2014

Holiday Downtime – Monthly Small Business Tip #86

The holidays are rapidly approaching and there may come a time when your business gets eerily quiet after people’s holiday shopping is done.  Don’t waste that quiet time worrying about whether or not business will pick up again in the new year – enjoy it!   Related Articles: Don’t Be Afraid To Not Know Everything…

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November 10, 2014

Even The Big Boys Worry About Their Perceived *Value* For Customers

Earlier last week, in this post, a reader commented that she and her company had spent some time examining what *value* they provided to customers above just being a tasty product.   In a sea of tasty product competitors, they’ve realized that value is what helps differentiate them and what helps keep customers coming back….

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November 7, 2014

6 Questions To Ask When A Large Retailer Approaches Your Artisan Business

As larger retailers come to understand the value that ‘artisan’ products hold for customers, more and more of them are searching for small producers that they can showcase in their stores.  While it may seem like a dream that when a large retailer talks to you about carrying your product, there are several things you…

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