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Fresh from the Knowledge Pantry

Creating a successful food business takes more than just good recipes.  In addition to making a great product, you also have to build a strong brand, engage with your customers, and grow sales.   Learn more about the different components of small food business ownership.

Business Planning:

June 26, 2017

Collecting Market Research When You Have No Budget

You know that it’s important to understand what you can about your target consumer. The large companies dedicate millions of dollars to market research but that’s just not an option for companies like ours. That doesn’t mean market research is still impossible to do though. In this podcast I share some ideas on ways you…

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June 23, 2017

5 Things To Consider When Naming Your Small Business

For those who are just starting your business, the process of crafting the right name for your business can be a fun, creative exercise.   Some go into their new venture with a name already in mind, while others invite friends and family over for a big brainstorming session in order to find that one word…

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June 15, 2017

2018 Proposed USDA Budget Strips Rural-Business Cooperative Service

I went back and forth on whether or not to post this article because in today’s political climate in the US, I fear like any thing said about any administration, be it positive or negative, is taken by half as supporting the cause and the other half of readers as being offensive and politically driven….

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June 12, 2017

Full-Time Job + New Food Business + Newborn Baby (PODCAST)

Starting your food business is hard enough.  Doing it while also maintaining your full-time job makes it that much harder.  But what happens when your first child is born the week before your first farmers’ market?  Visas Taskar of Bombay Bitez shares his experiences juggling it all in his first year of business.

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June 8, 2017

Micro Food Manufacturers Account For The Industry’s Biggest Growth

There’s been a lot of talk in the industry about innovation and growth – or lack there of – (look to yesterday’s post about big manufacturers and innovation).  So it was interesting to read that it is actually the micro food producers – those making less than $100,000 in revenue – that account for the…

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June 7, 2017

Big Food Brands Slow To Innovate

A report by CircleUp published by Project Nosh found that big, traditional, food manufacturers put six times more money into the marketing and advertising of old products rather than focusing on creating innovative new products that consumers want.

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