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Fresh from the Knowledge Pantry

Creating a successful food business takes more than just good recipes.  In addition to making a great product, you also have to build a strong brand, engage with your customers, and grow sales.   Learn more about the different components of small food business ownership.

Knowledge Pantry

Labeling & Packaging:

May 2, 2016

Branding & Packaging Basics For Small Food Businesses (PODCAST)

Your brand name, your logo, and your packaging is the first impression of your company that customers see so it’s critical to do get it right.  Is your company and your products communicating what you want and need them to? Play in new window | DownloadSubscribe: iTunes | Android | RSS

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December 21, 2015

Despite Congress, Voters Want GMO Labeling

A recent article in the Statesman Journal validates what many specialty food producers and store buyers already know, consumers want to know where their food is coming from.  Despite some in Congress who want to limit state’s rights when it comes to mandating GMO labeling, 89% of consumers in a poll conducted by The Mellman…

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October 29, 2015

Guest Post: Trending Food Label Litigation & How To Avoid Common Pitfalls

The food industry’s leading litigation experts met in Chicago at the end of September for a Food Advertising and Litigation Conference hosted by the Food and Drug Law Institute (FDLI). The panel, which was comprised of some of the industry’s top lawyers and leaders, discussed the litigation trends they see today in food mislabeling.

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October 13, 2015

Consumers See Little Difference Between Natural & Organic Labels

According to a survey of 1,005 consumers, published by Natural & Organic Health Institution, there is confusion amongst consumers about the differences between organic-certified products and those that market themselves as ‘natural.’   The report found that nearly 1 in 3 consumers can’t speak to the difference between the two labels with nearly 3/4 of consumers…

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August 5, 2015

Waste & Food Packaging

As I mentioned last week, there’s been a ton of talk lately about the sheer quantity of food that is being thrown away. Sadly, it’s endemic throughout the supply chain from the farmers and grocery stores that have to discard ‘less than perfect’ produce to the chef or home cook tossing away carrot top greens…

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