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Workshops & Tools

Books, Webinars, & Consulting

In an effort to help you make your business as successful as possible, there are a number of resources available to artisan food business owners in addition to the free information available on this site.


Small Business Tools:

December 14, 2012

Are You Product Recall Ready?

Here’s a scenario for you….You are a proud entrepreneur who hand crafts your products with love and attention to detail.  Surely a business like yours would never need to worry about a product recall, right?  Think again…

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September 19, 2011

The Power of Twitter Search

I’ve mentioned this before, but I was reminded about the full power of Twitter’s Search feature last week.  I was tweeting with somone and happened to say something along the lines of “I’ll be there with my cowgirl boots on.”  Within the hour I was “followed” by a cowgirl boot fashion company.  It was astounding…

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August 16, 2011

Food Photography 101

Several people contacted me after this post wanting to know more about how to take good product photographs of their food on their own and save on the expense of a food photographer.   Since I have always been frank about not being a great photographer (but it’s one of the things I really want to…

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August 10, 2011

Tips To Help Your Small Business Survive A Recession – Part 1

Disclaimer – For this piece I consulted with a business advisor who has requested anonymity.  His background, however, includes more than 30 years in the international finance world and nearly 10 years as the president of a local bank where he worked daily with small business entrepreneurs.  He has also been a financial advisor and…

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August 3, 2011

Small Business Networking

If you’re part of Generation X (or older), then you’ll remember a time when networking was just that.  It wasn’t considered ‘social’ – it just was.  And it wasn’t done behind a computer.   Networking for small businesses is just as powerful as it ever was and a strong network can help make or break your…

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July 29, 2011

How To Use Twitter To Help You Get Press

Twitter is a powerful took to help you keep an eye on the media and make connections when appropriate   Several weeks ago I mentioned Help A Reporter Out, a free subscription service that helps connect journalists with those who have stories to tell.   What I neglected to mention is that HARO also has a Twitter account…

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