August 15, 2016

Instagram Introduces ‘Stories’

In a continuation from last week’s post about some of the changes on Instagram, today we’re talking about the new ‘Stories’ feature.  Many consider this to be a direct attack on SnapChat, which is rapidly gaining new users as that social media channel has a very successful feature which just so happens to be called…

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July 20, 2016

Knowing Where You Spend Your Time

No doubt, the saying that your time is your most valuable asset rings especially true for entrepreneurs.  Even if you have a small staff working with you, chances are there are still more things on your to-do list then you can realistically get to on any given day.  This is why knowing where you spend…

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June 30, 2016

How To Make A Great First Impression

As we, here in the US at least, head into the holiday weekend, you may have the chance to meet a lot of new people – either through your business or via backyard holiday BBQs.  And, as you well know, the first impression you make has a huge impact on how people view you and…

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June 24, 2016

Building Discounting Into Your Pricing

At some point or another the time will undoubtably come where you’ll want to do some type of discounting on your products’ prices.  This may be a holiday sale you want to run on your online site, a friends and family discount you want to give to your most loyal farmers’ market customers, a promotion…

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June 13, 2016

The Marketing Materials Artisan Food Companies Need (PODCAST)

In this podcast, we continue our discussion with packaging and design experts about the types of marketing materials food entrepreneurs need and how to get them without breaking the bank Play in new window | DownloadSubscribe: iTunes | Android | RSS

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