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Marketing, Technology

April 20, 2012

Facebook Advertising Has Better ROI On Weekends

As Inside Facebook reports, new research by TBG Digital indicates that Facebook pay-per-click advertising performs better on the weekends than during the week by about 12%.  This measurement was based on click-through rates (CTR) of advertisements served on Facebook.   Since many small food entrepreneurs are on a tight budget, you may want to take a look at the Inside Facebook article to learn more about maximizing your pay-per-click ad budget.

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