Categories:Funding & Financials
February 13, 2013
Knowing how much your products cost you to make and how to price them in a way that will make you money is as important to a successful food business as having good recipes. And yet it’s the piece that is often missing for too many food entrepreneurs I talk to. Having ‘a rough idea’ of what your products cost is not a strategy for success. Too often, when you dig down, it turns out that the price these entrepreneurs are charging (based on what they think customers will pay) isn’t covering their costs. Which is why I’m happy to introduce two new food product cost and pricing options for small food businesses.
1. If you are not comfortable with Excel or simply prefer to have someone help you determine your costs and pricing, Small Food Business now offers affordable one-on-one Food Product Cost & Pricing Consultation. With this service, which costs $150, you can send up to 4 recipes which I will analyze and, within 5 business days, get back to you with your product costs and pricing suggestions. This option also includes a 15 minute phone or Google+ consultation where we can talk one-on-one about your product costs and pricing or about any part of the business you’d like to talk about. (Additional recipes cost $10 per recipe). For more information about the Food Product Cost & Pricing Consultation please click here and fill out the inquiry form.
2. The Small Food Business Food Product Cost & Pricing Calculator: If you are comfortable with Excel, I’ve created a tool that enables you to put your recipe into the spreadsheet and then it will automatically calculate your product costs and provide pricing suggestions. This can be used for all of your recipes and you keep them safe and sound on your computer where you can always access them. Available for $49.00, this calculator comes with written instructions and an example to help walk you through the set up process.
As always, if you are unhappy with either the consultation or the calculator, or if they don’t meet your needs for whatever reason, I will refund 100% of your money.