Grow Your Business

Wondering how to grow?

Every entrepreneur reaches that stage where their ‘idea’ seems to have a life of it’s own. Congratulations! It’s a great (and scary) place to be. This is where you’ll find the information you need to take your food business to the next level.

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December 18, 2018

SWOT For Small Businesses

*As you look towards the new year, make sure you do so with an eye towards where your business really stands.* SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and is traditionally laid out in a square that is divided into four quadrants.  The idea behind the SWOT Matrix is that you fill in each section…

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January 30, 2017

Specialty Food 2017 Plate Of The Union Report

There’s no such thing as a crystal ball but this is the closest Small Food Business can give you – our most popular item, the annual Plate of the Union report.  Free to download, this 12-page report looks at the macro economic and consumer behavior factors that will impact the US food industry in 2017….

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January 27, 2016

Optimizing Your Food Business Operations

We spend a lot of time on this site talking about marketing, finance, and sales & distribution, but it wasn’t until an engineer-turned-food business owner and I were recently talking that I realized how little time we’ve spent talking about the actual operations and processes inherent in food businesses.

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January 25, 2016

Findings & Takeaways From The 2016 Winter Fancy Food Show (PODCAST)

Typically we speak with experts or food entrepreneurs in this podcast series, but in today’s podcast it’s just me.  About a week ago, I returned from one of the biggest industry trade shows of the year – the San Francisco Fancy Food Show that is put on by the Specialty Food Association – and I…

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January 21, 2016

What Margins Do You Use For Intra-Company Sales?

I received a great question the other day asking about intra-company margins. The entrepreneur wanted to know what margins should be used if the company was selling product retail, wholesale, but then also using that product in another ingredient or, in this case, ‘selling’ it to the catering arm of their business.

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January 19, 2016

Do You Know How Your Customers Are Finding You?

In the reader survey I posted in December, many of you commented that you’d like to see more marketing articles that you can use as you grow your business.  Sounds good – so let’s get started with the first marketing article for 2016.  

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