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Creating a successful food business takes more than just good recipes.  In addition to making a great product, you also have to build a strong brand, engage with your customers, and grow sales.   Learn more about the different components of small food business ownership.

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December 11, 2018

A Quick Food Industry News Update

It seems like all of the sudden there’s been a flood of interesting news in the food industry and I wanted to make sure you’d had a chance to catch anything that may be of interest to your business.

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December 6, 2018

Macy’s Makes Holiday Shopping Social & Personalized

It’s always interesting to see what big brands, with their marketing war chest, are doing during the holiday season to bring customers to their doors (brick-and-mortar and virtual). While I haven’t yet seen it in action, I did read about a very interesting approach Macy’s was taking that capitalized on both the social and personalization…

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December 4, 2018

2019 Food Trend Predictions

What’s interesting, in reading through a variety of food trend predictions, is how wide-spread the ‘good-for-you’ trend has become. In prior years, companies like Whole Foods Market placed high emphasis on their consumers demanding good-for-you foods but that’s being seen across the grocery spectrum now. Consumers across the board, it appears, have made the connection…

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November 29, 2018

Why You Should Ignore The Annual Trend Predictions (Sort of)

Next week I plan to post an article about the various trends that are being predicted for next year in the food industry. But before I do that, let me give you a little food for thought. It’s easy to jump on a particular bandwagon in the hopes that it’s the next goldmine. While tempting,…

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November 27, 2018

Don’t Run Before You Can Walk

I’m a runner. I recently realized that amid all the news about meditation that my form of meditation actually comes from running – preferably long runs in the mountains. But several years ago I broke my leg in a hiking accident. What does this actually have to do with food entrepreneurship? A fair amount actually……

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November 21, 2018

Happy Thanksgiving

Wishing each of you a very happy (American) Thanksgiving tomorrow with a table full of love and laughter. And as we head into the crazy holiday season, I hope you can find joy and peace in the simple things and the calm moments. I will be celebrating with family & friends on Thursday, opting outside…

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