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The following 36 items matched the search holiday marketing

November 18, 2015

5 Marketing Ideas For Small Business Saturday

Small Business Saturday is just around the corner (November 28th for US / December 5th  for UK) so here are a few ideas to help you make the most of this day where holiday shoppers are actively looking to spend their money with small businesses:

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December 3, 2012

3 Ways To Thank Your Customers This Holiday Season

Your mom was right when she said that manners were important and we’re not just talking about table manners.  Minding your P’s and Q’s in business can go a long way in helping you win over customers.  So let me ask you, when was the last time you thanked your customers for being customers?

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customer retention

February 19, 2019

Small Companies Can Excel At Customer Service

If you’ve read this site through and through, you know that I often come back to the topic of customer service. In part it’s because it’s one area where many smaller food companies have a huge competitive advantage. Yes, good customer service can take time but doing it well can also 1) personalize your brand…

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December 27, 2018

What To Do With Excess Seasonal Inventory

*As we take a short holiday break, we’re re-sharing some of our favorite and most timely articles.* No matter how well you track your sales, forecasting how much to make is never an exact science. If you tried to forecast how much of your shelf-stable product to make for the holiday season – especially if…

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February 26, 2018

The Next Step In Building A Sustainable Family Legacy (PODCAST)

Today’s interview with Mike and Laura Ellis of Mt. Hope Farms is going to be a little bit different, because it’s going to be more of a coaching style. They are facing some challenges, which I think are similar to what many listeners may be facing. I wanted to just open it up and make…

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December 11, 2017

The Power Of Storytelling In Business

A good story is on of the most powerful marketing tools a business can have. This is even more critical for small businesses that lack the large marketing budgets of big brands. But telling a good story is definitely an art which is why we invited Esther Choy, founder of the Leadership Story Lab and…

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