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branding marketing

April 25, 2017

Choosing The Right Social Media Hashtags

Last week we talked a little bit about utilizing hashtags for Instagram and I got a great question from a reader wonder how does one know which hashtags are ‘right’ and which may not be as valuable?  Since a hashtag is essentially the pound symbol followed by any combination...

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small business financials

April 21, 2017

Should You Use Margin or Markup When Determining Your Price Points?

A question came in the other day that I’ve gotten a few times so figured it was worthwhile answering it publicly here.   Since there is a difference between markup and margin, people wonder if it’s better to use one over the other. Specifically, one reader asked that since...

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April 19, 2017

Why You Should Be Using Hashtags On Instagram

Ok, ok, I’m sure that many of you who are using Instagram for business are already using hashtags (the #randomword that you see on posts just in case you’re not familiar with the terminology), but it’s important that you have a strategy around how to use it if you...

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Resources + Tools


Listen + Learn

Listen and learn as we talk with experts and entrepreneurs about issues and challenges food businesses face.

Food Business Podcasts »

Books + Tools

Product costing, product pricing, distributor margins, food business books and more.  These tools will help you make dollars and sense of your business.

Food Business Tools »

Classes + Webinars

Check out the full line-up of food business classes and webinars scheduled for the next few months

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